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Visar inlägg med etikett ROI. Visa alla inlägg

tisdag 13 augusti 2013

LinkedIn out of the water ... again

When you keep blowing away people’s expectations then you just find yourself striving to keep ahead as more is expected of you. This has become the case with LinkedIn who, for the past eight financial quarters, have surpassed Wall Street’s projections in terms of their earnings. Ever since it became a public company LinkedIn has been going from strength to strength with its own unique brand of social media. A far cry from the normal frivolous social media we all use daily, LinkedIn is more professional and with unemployment so high in many places it is invaluable.

Undoubtedly LinkedIn is a huge success but with success comes expectations of better, so the question is how much longer can the company exceed projections? As the company produces more revenue and earnings Wall Street is making larger and larger projections. Eventually LinkedIn must fall short of reaching the projections set by Wall Street too much will be expected. At the close of business today Wall Street projects earnings per share of 31 cents and revenue of $354 million. This is a jump from the same quarter last year which posted 16 cents and 228 million revenue. The question is will LinkedIn break expectations for the ninth quarter in a row or will this be too ambitious?

tisdag 21 maj 2013

101 ways to increase your conversion

Our friends at unbounce have compiled an excellent list on how to increase your ROI. In here they cover most everything from the fundamentals of campaign-related landing pages to actually seeing your conversion rates going up.

Whether you've just begun to scratching the surface of conversions or if you´re already a complete conversion stallion, this presentation is definitely worth a few minutes!